AdvisorFirst is NewEdge Advisors' flagship annual conference for its network of independent financial advisors, designed to foster peer-to-peer networking, advisor-led sessions, industry thought leadership, and social events. It was created specifically to build an environment for collaboration and shared experiences across the advisor community.

In 2024, AdvisorFirst was held in Ojai, California. For that year’s conference we got inspiration from Ojai’s Spanish-style architecture, the venue’s artwork, and the nature that surrounds Ojai, California.